Thursday, April 10, 2008

Final Reflections

Overall, Markstrat was a unique experience. Our team really enjoyed the competitiveness of the game and the weekly battles for market position! Markstrat offers an amazing amount of detail and lets you control all the facets of a company.

In terms of things we would change, the instruction book was a little vague; especially when it came to what constituted a product modification. We ended up making a number of decisions based on incorrect information because we made incorrect inferences from the little information provided. As well, the R&D section lacked a lot of detail and left us with a bunch of unanswered questions. Things like base cost vs. minimum realistic cost were not explained at all and left us questioning which to use for our decisions. Some of the analysis tools we never figured out how to use (i.e. regression analysis). The book did not have any information on how to use them and so we ended up ignoring them for the most part.

In conclusion, the game as a whole was well worth the effort and we would recommend it to further classes

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